How to Attract International Renters for Your Beverly Hills Mansion

How to Attract International Renters for Your Beverly Hills Mansion

  • Jordan Pollack
  • 02/7/23

Are you looking to rent out your Beverly Hills mansion to international tenants? With its reputation as a luxurious and exclusive neighborhood, Beverly Hills is a popular destination for wealthy individuals from around the globe.

Attracting international renters to the Beverly Hills Neighborhood

Beverly Hills is known for its affluent residents, luxurious homes, and iconic landmarks like Rodeo Drive. Many people want to live in Beverly Hills because of its exclusive and desirable location. It is home to many celebrities, high-end shops, and fine-dining restaurants. The area is also known for its excellent schools and close proximity to other desirable neighborhoods like West Hollywood and Bel-Air. The neighborhood has a strong sense of community and offers a wide range of amenities and activities for residents to enjoy. It is no surprise that Beverly Hills is a highly sought-after place to live.

However, attracting international renters to the Beverly Hills neighborhood can be a challenging task. In this article, we will explore some strategies for attracting international renters to the Beverly Hills neighborhood and discuss some of the key considerations to keep in mind when working with this type of tenant. From understanding the unique needs and preferences of international renters to effectively marketing your property to a global audience, we will provide you with the tools and tips you need to successfully rent out your Beverly Hills mansion to international tenants.

Marketing Beverly Hills homes

Marketing your rental to international travelers comes with some of the same guidelines as marketing to residents of the states. Consider the expert tips below when you are marketing Beverly Hills homes.

1. Include plenty of high-quality photos and videos of your vacation home in your listing. International travelers may not have the opportunity to visit your property in person before booking, so it's important to give them a clear idea of what your vacation home looks like and what it has to offer.

2. Consider offering flexible cancellation policies. International travel can be unpredictable, and travelers may need to change or cancel their plans at the last minute. By offering flexible cancellation policies, you can make it easier for international travelers to book your vacation home with confidence.

3. Be responsive to inquiries and bookings. International travelers may have questions or concerns about your vacation home, so it's important to respond promptly and courteously to inquiries and bookings. This will help build trust and encourage them to book your property.

4. Keep your calendar up to date. If your vacation home is already booked for certain dates, be sure to update your calendar on vacation rental websites so international travelers can see when your property is available.

5. Consider offering additional services or activities for international travelers. This could include things like language translation services, guided tours, activities like cooking classes, or cultural experiences. By offering these types of services, you can set your vacation home apart from others and make it more appealing to international travelers.

6. Translate your listing and marketing materials into multiple languages: It's important to make sure that your vacation rental listing and marketing materials are easily accessible to international travelers, even if they don't speak English. Consider translating your listing and marketing materials into popular languages such as Spanish, French, and Chinese.

Marketing specific to international renters

You can effectively market your vacation home to international renters and attract a diverse group of travelers to your property with a few more specific and focused marketing strategies. Follow the tips below as an outline:

Utilize vacation rental listing websites with a global reach

There are many vacation rental listing websites that are popular with international travelers, such as Airbnb, HomeAway, and By listing your vacation rental on these websites, you can reach a wider audience of potential guests from around the world.

Leverage social media

Social media platforms like Facebook, Instagram, and Twitter can be powerful marketing tools for reaching international travelers. Make sure to include high-quality photos and detailed descriptions of your vacation rental in your social media posts to attract the attention of potential guests.

Offer special deals or discounts to international travelers

Offering discounts or special deals to international travelers can be a great way to attract guests and stand out from the competition.

Partner with local tourism boards or travel agents

Partnering with local tourism boards or travel agents can help you reach a larger audience of international travelers and potentially increase bookings for your vacation rental.

Understanding the international renter

Understanding the international renter is crucial for effectively marketing your vacation home to this audience. Here are a few key things to consider:

  • Language barriers: Many international renters may not speak the same language as you, so it's important to communicate clearly and effectively. This may involve translating your listing and other materials into multiple languages or offering language translation services to help facilitate communication.

  • Cultural differences: International renters may come from a variety of different cultural backgrounds, and it's important to be sensitive to these differences. This may involve making small adjustments to your vacation home to accommodate different cultural practices or preferences.

  • Payment preferences: International renters may have different payment preferences than domestic renters, so it's important to be flexible and offer a variety of payment options. This may include accepting international credit cards or alternative payment methods like PayPal or Venmo.

  • Travel plans: International renters may have different travel plans and needs than domestic renters, so it's important to be flexible and accommodating. This may involve offering airport transportation or other services to help make their stay more enjoyable.

By understanding the unique needs and preferences of international renters, you can better tailor your marketing efforts and create a more welcoming and enjoyable experience for these travelers.

Partner with experts in Beverly Hills

Not only does the team at LA Luxuries have an exclusive focus on the Beverly Hills neighborhood, but we have expertise in marketing to a vast array of international renters.

The team at LA Luxuries has the expertise, resources, and connections to effectively market your home to a global audience, ensuring that it is rented out to responsible and respectful renters. Additionally, the team is dedicated to providing top-notch customer service and handling all of the details and logistics, allowing you to sit back and relax while your home brings in passive income. Contact us today to see if exploring the international market makes sense for your Beverly Hills rental property.

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